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The Significant COVID19 Impact On The Advertising Industry

The Significant COVID19 Impact On The Advertising Industry

When COVID19 reared its head, what was considered the norm has now become obsolete. What started out as a health pandemic slowly but surely turned into an economic upheaval. Companies all over the world have gone through major changes and those that didn’t have...
The Role Of Brand Awareness In Your COVID19 Survival Plan

The Role Of Brand Awareness In Your COVID19 Survival Plan

When COVID19 first emerged, the world was turned on its head. As market swings, industries changed and the long-term structural impact and behavioural changes still mostly unknown, adaptability and grit are imperative for a business’s survival. An attribute that’s...
The COVID19 Pandemic Impact On Singapore’s Economy

The COVID19 Pandemic Impact On Singapore’s Economy

The novel coronavirus has effectively turned the world on its head. Every individual and every business and institutions from each and every sector found had their respective daily lifestyles and operations disrupted. The direness snowballed as the months went by,...
Avoid Bankruptcy Amidst A Coronavirus Pandemic Outbreak

Avoid Bankruptcy Amidst A Coronavirus Pandemic Outbreak

When the novel coronavirus first emerged, the immediate step governments took to limit the spread was to implement containment measures. This meant that people had to stay at home unless necessary and shifting all physical operations over to the digital space. By...
The Relevance Of Digitalisation In A COVID19 Reality

The Relevance Of Digitalisation In A COVID19 Reality

COVID19 has drastically altered how the world functions, displaying several limitations of the existing systems and further highlighting the need to reimagine the current structures and models. In attempting to curb the spread of the novel coronavirus, the containment...